Best Social Media Scheduling Tools

The 5 Best Social Media Management Tools

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When it comes to building online brand visibility, leveraging social media marketing can get your business to reach a wider audience.

It’s not easy to maintain social boosting on different platforms like LinkedIn, Twitter, Quora, Instagram, etc. Especially, since you are so busy with a million other tasks.

According to HubSpot, around 61% of social media managers and marketers say that social media is super vital for building brand awareness and establishing relationships with targeted audiences.

The problem is: who has time to post consistently on different social platforms?

Luckily for you, here is now a solution: the 5 best social media scheduling tools to save your hours and business resources based on my testing and experiment.


Problems a social media manager faces when posting across social platforms:

When I first started the social media marketing campaign, it was so difficult to consistently create content and post across social platforms like LinkedIn, Twitter, Facebook, and Instagram, to name a few.

The problem is it takes a lot of time to repetitively post content on each platform.

After a few weeks of manual posting, I quickly realized this wasn’t the most effective way to boost brand awareness, especially if you have other important things for your business.

Manually posting across social media sites presents several challenges for social media managers:

  1. Time-consuming: manually scheduling posts and staying engaged with your audience can eat up most of your time.
  2. Inconsistent posting: it’s not easy to maintain consistent posting across social media platforms when you are crafting and posting manually.
  3. Inefficiently: it’s a waste of your valuable time and effort to manually create and share on different social platforms.

But using social media scheduling tools like SocialBee can automate your process and free up your time for other important tasks.

It made such a huge difference for me to craft and schedule my agency’s social media calendar.

Imagine with social media management tools, your business increases online visibility, builds brand awareness, and especially fosters a long-term relationship with your target audience using effective social media marketing campaigns.

Customers are more likely to purchase a product or service from someone they trust.

Here’s the path to get there: the best social media management tools to leverage your social marketing campaign and generate more sales.

Best social media management tools



HubSpot is a powerful platform that provides software, digital marketing resources, and software for businesses of all sizes implement content marketing, sales, and commerce services.

If you are searching for an all-in-one content marketing platform that helps you save your time and stay on the path.

Then HubSpot is the tool I recommend using.

The HubSpot social media management feature saves you hours each week managing your brand’s social media presence.

Here are several key features and benefits:

  • Posting and scheduling: this social media manager lets you schedule posts on various social media platforms like LinkedIn, Twitter, Instagram, Facebook, etc. By automating your scheduling, it frees up valuable time for you to focus on other important tasks.
  • Content calendar: using a centralized calendar, you can plan your social media content in advance, ensuring posting consistency and staying informed with the target audience.
  • Engagement management: leveraging HubSpot’s social media listening tool to monitor mentions, comments, and messages across social sites, which means you will stay engaged with your audience effectively.
  • Analytic and content performance: track the performance of your social media campaigns. This will help you see what type of content resonates best with your audience.

HubSpot is a leading all-in-one platform that helps businesses and individuals manage their social media presence, automate tasks like scheduling posts, and build brand visibility online.



SocialBee is a tool that helps me to post consistently on LinkedIn, Twitter, and Facebook. It helps me stay on the path and almost never miss any posts that I plan for a social media marketing campaign.

This social media management tool will boost your brand’s online presence and reach a wider audience through efficient content scheduling, posting, and analytics.

  • With the scheduling and posting feature – you can schedule and public content on different social media platforms, which means your business will improve work efficiency by managing all social media channels from one central location.
  • Social media content calendar management – this feature lets you create and schedule content in advance, which means it will maintain consistent posting and build brand awareness.
  • Social listening tool – your business can stay engaged with the audience’s comments and mentions, which means it helps build trust and foster a better relationship with them.

If you are a social media manager with experience managing multiple platforms having managed different social media platforms for clients, SocialBee is the tool that can boost your time and improve your productivity.

What makes SocialBee stand out is the affordable price compared with other social media management tools.

The monthly subscription for the basic plan is around $24.

Start a 14-day free trial now


Sprout Social

Sprout Social is a social management tool that empowers businesses and agencies with a wide array of features to increase social media engagement and drive measurable results.

The following are several key features and benefits you can consider:

  • Unified social media inbox – allows you to unify all social media messages like comments, mentions, DMs from various social platforms, which means it will save you time and effort managing all social media activities.
  • Content calendar and scheduling – lets you plan and schedule social posts in advance, and also suggests the optimal posting time to improve reach, which means it helps you maximize engagement and build a strong brand identity.
  • Social media analytics – understand the performance of your social media campaigns through engagement, reach, and conversion rates. This helps you to measure ROI and make a better decision to improve performance.
  • Collaboration tools –  allow you to manage social media for multiple clients with user permissions, which means you can improve efficiency by managing all social channels from one central location.

In terms of Sprout social pricing, the price is a bit higher than other social listening tools.

This means it is more suitable for businesses and agencies seeking a strong social media management tool.

⇒ Grab a 30 free trial with Sprout Social (no credit card required)



Hootsuite is another highly-rated social media scheduling tool that offers a wide variety of features to empower your social media campaigns.

This social media software is an ideal solution for social marketing, catering to both individuals and businesses of all sizes thanks to its key features and benefits:

  • Cross-channel management – allows you to manage all social media platforms from one single dashboard, which means it will free up your time for other valuable tasks.
  • Content calendar and scheduling –  helps you to curate relevant content and schedule posts for optimal timing. It boosts your content marketing marketing strategy and drives higher engagement.
  • Integration – connect with other third-party software and tools like Canva, Mailchimp, etc, allowing for more efficient workflow.

Whether you need a basic plan or advanced analytics, Hootsuite is one of the best social media management tools you shouldn’t ignore.



Buffer focuses on providing an affordable social media management solution with a core focus on scheduling, posting, and analytics.

Here are several key features and benefits Buffer offers:

  • Social media scheduling – allows you to schedule and publish content across social media platforms to save your time and resources.
  • Social media content calendar – plan your content in advance and post bulk content to improve your business efficiency.
  • Basic analytics – let you track basic key traffic metrics like engagement, click, and reach to understand your content marketing performance.

Buffer offers a free plan with limited features and resources.

The other paid plans remain reasonably priced, allowing you to easily upgrade for access to premium features.


Final thoughts on Social media management tools

Leveraging social media marketing campaigns brings many benefits to your business: 

  • Save time and resources
  • Avoid repetitive tasks
  • Improve workflow efficiency
  • Increased engagement
  • Track the return on the investment ( understand your current social media marketing)

If you want to stay consistent with your social media post.

I strongly suggest using one of the best social media management tools ( mentioned above) to stay on the path.

It’s the only way to build brand awareness and reach a wider audience over time.


Related reading: 

Sprout Social Review 2024: Is This Powerful Social Media Tool Worth It?

How To Use Different Social Media Platforms For Marketing (5 Top Sites)

The 6 Best AI Writing Tools for Freelance Writers & Bloggers

SocialBee Review 2024: Save Time and Business Resources Using Social Media Scheduling Platform


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By Jiro Nguyen

Jiro Nguyen is a highly driven and skilled business management professional with an MBA in economics and management. He is also the founder of Moreover, he has a passion for writing and over 4 years of copywriting experience.

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